30 Essential Ecommerce Tools to Accelerate Your Online Business in 2023
Jul 06, 2023
Email Marketing Tools
- Mailchimp: Best for small businesses and beginners. Offers pre-built templates, A/B testing, and audience segmentation.
- Klaviyo: Best for advanced ecommerce businesses. Provides dynamic content, automated flows, and advanced reporting.
- Brevo (formerly Sendinblue): Best for cost-effective marketing campaigns. Offers transactional emails, SMS campaigns, and real-time reporting.
Social Media Marketing Tools
- Buffer: Best for scheduling and publishing content. Offers post scheduling, analytics, and team collaboration.
- Hootsuite: Best for managing multiple accounts and teams. Provides content curation, team collaboration, and social listening.
- Sprout Social: Best for analytics and engagement. Offers content scheduling, social listening, and customer relationship management.
Ecommerce Analytics Tools
- Metrilo: Best for ecommerce performance tracking. Provides customer segmentation, email automation, and retention analysis.
- Glew: Best for data-driven decision-making. Offers customer analytics, product insights, and channel performance.
- Kissmetrics: Best for customer behavior analysis. Provides funnel analysis, cohort reporting, and A/B testing.
Customer Service Software
- Help Scout: Best for small teams and businesses. Offers shared inbox, knowledge base, and reporting and analytics.
- Zendesk: Best for teams offering call center support. Provides knowledge management, live chat, and AI-powered self-service.
- Freshdesk: Best for large ecommerce businesses with technical setups. Offers omnichannel support, AI-powered chatbots, and automation and collaboration tools.
SEO Tools
- Semrush: Best for keyword research and competitor analysis. Provides site audit and competitive analysis.
- Ahrefs: Best for backlink analysis and content research. Offers site audit and competitor analysis.
- Moz Pro: Best for all-around website optimization. Provides keyword explorer, site crawl, and rank tracker.
Automation Tools
- Zapier: Best for connecting and automating various apps. Offers app integration, workflow automation, and multi-step zaps.
- Make (formerly Integromat): Best for visual workflow automation. Provides app integration, data transformation, and error handling.
- IFTTT: Best for automating tasks across multiple platforms. Offers applets, services, and real-time syncing.
Inventory Management Tools
- TradeGecko: Best for managing products, orders, and customers. Offers inventory control, order management, and customer relationship management.
- Stitch Labs: Best for multichannel inventory management. Provides order management, purchasing, and analytics.
- Zoho Inventory: Best for small to medium-sized businesses. Offers multichannel selling, inventory control, and order