Posts that inspire, educate and entertain, brand advocate generating community management, meticulously measured and reported upon in a simple to understand way.
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Fake Instagram followers can be detrimental to marketing initiatives. Spending money to promote content on accounts with large amounts of fake followers is money wasted. This can be devastating for small business and startups where every cent of their budget counts. To assist you in discovering the fakes from the famous, I’ve compiled a list of some useful tricks for spotting fake Instagram followers.
An account with a high amount of followers but low engagement is a key giveaway that the account has fake followers. The typical rule of thumb is that there should be a 2 percent engagement rate of followers per post. So if an account has 10,000 followers and a post only gets 200 likes, then that account is definitely fishy and should not be invested in.
BY Eric Samson / Business.com
Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are already interacting with brands through social media, and if you're not speaking directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you're missing out! Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales.